{"id":3004,"date":"2021-11-23T00:00:00","date_gmt":"2021-11-23T00:00:00","guid":{"rendered":"https:\/\/siteglobal.com\/how-to-update-your-linkedin-profile-to-maximize-acknowledgement\/"},"modified":"2025-08-27T14:17:06","modified_gmt":"2025-08-27T14:17:06","slug":"how-update-your-linkedin-profile-maximize-acknowledgement","status":"publish","type":"post","link":"https:\/\/siteglobal.com\/blog\/how-update-your-linkedin-profile-maximize-acknowledgement\/","title":{"rendered":"How to update your LinkedIn profile to maximize acknowledgement"},"content":{"rendered":"<p>During one week in September 2020, SITE members from around the globe sat for the CITP exam and when the results were announced on November 17<sup>th<\/sup>, LinkedIn was flooded with positive posts from individuals who were thrilled to add those coveted letters behind their name.\u00a0 However, many people missed the opportunity to take full advantage of all the places where you can share this accomplishment.\u00a0 Please take a few minutes to review the below and update your profile accordingly to maximize this honored recognition.\u00a0<\/p>    <h3 class=\"wp-block-heading\"><strong>Why is this important?<\/strong><\/h3>    <p>According to LiveCareer.com,\u00a0<em><strong>\u201cmost recruiters will tell you that they value continual learners rather than those who do not pursue additional opportunities\u201d<\/strong><\/em>.\u00a0 In my research, employers look at people who obtain certifications as lifelong learners who are willing to find ways to better themselves, therefore bringing higher value to the organization they work for. And, having a certification helps them identify you and provide evidence of this, so it\u2019s important to share it publicly.\u00a0 Certifications can also enhance your confidence and provide an opportunity to connect with like-minded individuals that can serve as resources to you, which in turn is also a benefit to the organization.\u00a0<\/p>    <h3 class=\"wp-block-heading\"><strong>Watch your settings!<\/strong><\/h3>    <p>One caveat before you begin, whenever you make changes to your LinkedIn profile, check your setting first!\u00a0 If you don\u2019t turn these notifications off, you\u2019ll have a flurry of edits and changes bouncing out to your network that will be confusing and unnecessary.<\/p>    <ul class=\"wp-block-list\"> \t<li>Click the small round image of yourself in the upper right menu bar \u201cMe\u201d, then click on \u201cPrivacy and Settings\u201d<\/li> \t<li>On the left-hand side menu, go to \u201cVisibility\u201d and click on \u201cVisibility of Your LinkedIn Activity\u201d and then go to \u201cShare Job Changes, Education Changes and Work Anniversaries\u201d and turn this to NO<\/li> \t<li>If you do announce a new job, then you can turn this on for that one notice as long as you make the announcement once and have proofed everything before you share it.<\/li> <\/ul>    <h3 class=\"wp-block-heading\"><strong>Where to highlight your certifications?<\/strong><\/h3>    <p>With LinkedIn, there are three places that you can highlight your certifications:<\/p>    <h4 class=\"wp-block-heading\">A) Your Name:<\/h4>    <p><strong>First Name Last Name, CIS, CITP<\/strong><\/p>    <p>This one is quite obvious and normally the first, and sometimes only, place that individuals think to update.<\/p>    <h4 class=\"wp-block-heading\">B) Featured section:\u00a0<\/h4>    <p><strong>You can add a copy of your CITP Certificate here to have a visual representation on your profile\u00a0<\/strong><\/p>    <ol class=\"wp-block-list\" type=\"1\"> \t<li>Click on the \u201c+\u201d sign in the upper right corner of this section.\u00a0 If you do not have this section, you\u2019ll find \u201cAdd profile\u201d section next to your name at the top the page and can add it there.\u00a0<\/li> \t<li>Attached the jpg image<\/li> \t<li>Add a Description:\u00a0 This is helpful to someone outside the industry or for someone who may not be familiar with the program.\u00a0<\/li> <\/ol>    <p><strong><em>CIS example:<\/em><\/strong><\/p>    <p>The Certified Incentive Specialist designation from SITE (Society for Incentive Travel Excellence) elevates your career by developing your skills to provide extraordinary motivational experiences worldwide. The CIS demonstrates that you have learned industry best practices and achieve a higher level of incentive education including how incentive programs are designed, what motivates people to achieve greater levels of performance and the positive impact of incentive travel and business results.<\/p>    <p><strong><em>CITP example:\u00a0<\/em><\/strong><\/p>    <p>The Certified Incentive Travel Professional (CITP) certification is designed by SITE (Society for Incentive Travel Excellence) specifically for planners of incentive travel experiences in corporations and agencies. The CITP is also relevant to senior managers on the supplier side \u2013 DMOs, CVBs, DMCs, hotels, cruise companies, venues. Candidates are expected to have current, direct, hands-on involvement in the major processes associated with incentive travel sales, design, and management.<\/p>    <h4 class=\"wp-block-heading\">C) Licenses &amp; Certifications section:\u00a0<\/h4>    <ul class=\"wp-block-list\"> \t<li>Click on the \u201c+\u201d in the upper right corner of the section<\/li> \t<li>Credential ID:\u00a0 this is another place to add a copy of the certificate.\u00a0 However, you cannot add a jpeg image, so I suggest you save it as a Google doc and then use that link to post it<\/li> \t<li>Credential URL:\u00a0 link to the SITE Global page about the certification \t<ul> \t\t<li>CIS:\u00a0\u00a0<a href=\"https:\/\/www.siteglobal.com\/page\/cis-certification\">SITE : CIS \u2013 Certified Incentive Specialist (siteglobal.com)<\/a><\/li> \t<\/ul>  \t<ul> \t\t<li>CITP:\u00a0<a href=\"https:\/\/www.siteglobal.com\/page\/citp-certification\">SITE : CITP Certification (siteglobal.com)<\/a><\/li> \t<\/ul> \t<\/li> <\/ul>    <p>Don\u2019t forget to also update your email signature line, business cards and your profile on\u00a0<a href=\"http:\/\/www.siteglobal.com\/\">www.SITEGlobal.com<\/a>\u00a0along with other industry memberships you may have.\u00a0 You worked hard to achieve this so show it off!<\/p>    <h3 class=\"wp-block-heading\"><strong>Volunteerism with SITE<\/strong><\/h3>    <p>And, while we are talking about LinkedIn, let\u2019s touch on your involvement as a volunteer with SITE and how that should appear on LinkedIn.\u00a0 Volunteerism is fantastic and something recruiters strongly value, so you will want to acknowledge this in detail on your profile.\u00a0 According to research done by LinkedIn, 41% of Hiring Managers view volunteer experience as equivalent to formal work experience. Not only that, but profiles with volunteer experience get 6x more views than those without.\u00a0 Again, you definitely want this visible on your profile to stand out and maximize your personal branding message.<\/p>    <p>Your activity within SITE should be listed under the \u201cVolunteer Experience\u201d section on LinkedIn not \u201cWork Experience\u201d even if you hold a Board position or are a Chair of a Committee. \u00a0On LinkedIn, Work Experience is positions you are paid for, whereas Volunteer Experience is something you donate your time towards.\u00a0 The goal is to make it easy for the people looking at your profile to understand what your full-time job is and that you also give back by serving as a Volunteer.\u00a0 And, if you list your involvement as \u201cWork Experience\u201d you will appear as an employee of the organization when you click on their page which can also be confusing.\u00a0 You don\u2019t want to make the viewer work to try to understand what you do.\u00a0 As of today, the SITE page shows 246 employees, yet we really only have less than 10 people who are paid by the organization. This is a common error that can be easily corrected.<\/p>    <h3 class=\"wp-block-heading\"><strong>How to add your SITE Volunteerism to LinkedIn<\/strong><\/h3>    <h4 class=\"wp-block-heading\">Volunteer Experience section:\u00a0<\/h4>    <ul class=\"wp-block-list\"> \t<li>Click on the \u201c+\u201d in the upper right corner of the section.\u00a0 If you do not have this section, you\u2019ll find \u201cAdd profile\u201d section next to your name at the top the page and can add it there.\u00a0<\/li> \t<li>Add Organization of \u201cSITE\u201d from the auto-populated drop-down menu<\/li> \t<li>Add your role whether it be Board Member, Committee Chair, Committee, Special Project position, etc.<\/li> \t<li>Add your Start Date and click the \u201cCurrently volunteering in this role\u201d or End Date if your term has been completed<\/li> \t<li>Add Description \u2013 this is important for a couple of reasons:<\/li> \t<li>Explain what the Association is about for someone who may not be familiar with SITE<\/li> <\/ul>    <p><em><strong>Example:<\/strong>\u00a0<\/em><\/p>    <p>SITE is the Society for Incentive Travel Excellence, is the only Business Events association dedicated exclusively to the global incentive travel industry. SITE is composed of 2,500 members located in 90 countries.\u00a0<\/p>    <ul class=\"wp-block-list\"> \t<li>Provide detail about your specific Chapter, International Board, Board of Trustees, Task Force, etc. to help the reader understand the segment you are volunteering in.\u00a0 This is a great place to highlight Chapter Excellence Awards!<\/li> \t<li>Provide the title and detail about your specific role or project you are working on for the organization.\u00a0<\/li> <\/ul>    <h3 class=\"wp-block-heading\"><strong>Private Members Group<\/strong><\/h3>    <p>And finally, you have access to be a part of a unique community within LinkedIn where you can share articles, ask questions, gain insight and network with others from around the globe. Make sure to join the private SITE Members Group:\u00a0<a href=\"https:\/\/www.linkedin.com\/groups\/133708\/\">https:\/\/www.linkedin.com\/groups\/133708\/<\/a>\u00a0as one of your benefits of membership.<\/p>","protected":false},"excerpt":{"rendered":"<p>During one week in September 2020, SITE members from around the globe sat for the CITP exam and when the results were announced on November 17th, LinkedIn was flooded with positive posts from individuals who were thrilled to add those coveted letters behind their name.\u00a0 However, many people missed the opportunity to take full advantage [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8757,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_views_all":82,"_views_30d":20,"footnotes":""},"categories":[6],"tags":[10],"class_list":["post-3004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-inspiration"],"custom_author":{"byline":"Colleen Brzozowski","byline_avatar":"https:\/\/siteglobal.com\/wp-content\/uploads\/2025\/08\/colleen-brzozowski.jpg","byline_email":"colleen.brzozowski@hardrock.com","author_id":"1431"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - 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